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Content Marketing Specialist

Company: Triumvirate Environmental
Location: Somerville
Posted on: November 12, 2021

Job Description:

Overview Content Marketing Specialist Are you a content creator who is both creative and analytical? Are you interested in developing marketing messaging for innovative, environmentally-friendly products? BestPLUS, a subsidiary of Triumvirate Environmental, is seeking a high-energy communications professional to join our dynamic marketing team! This talented, driven person will produce high-quality content to increase brand awareness and will execute compelling marketing campaigns to generate leads for our sustainable recycled plastic lumber product line. Working closely with the VP of Plastics Recycling and the Director of Marketing, the Content Marketing Specialist, Recycled Plastic Lumber will be responsible for all external communications promoting the BestPLUS portfolio. Objectives & Responsibilities * Own the BestPLUS marketing strategy, plan, and budget * Manage the existing BestPLUS website (, and plan and oversee a comprehensive website redesign * Use marketing automation software to design, execute, and track high-impact email campaigns to targeted geographies and markets, such as synthetic turf, construction, and landscaping * Compile and maintain a photo library of product applications * Write, edit, and promote informative and engaging content, including blog posts, website copy, and e-newsletters * Develop sales enablement tools, including digital and print brochures, customer price sheets, PowerPoint presentations, and photo compilations * Manage our online content for customer websites * Manage BestPLUS social media campaigns and budget * Engage with our BestPLUS sales team, internal stakeholders, and customers to understand client needs Desired Qualifications & Experience * BA or BS in English, Marketing, Communications, or other relevant discipline * Experience writing, editing, and creating various types of content, such as blog posts, emails, website pages, brochures, and landing pages * Track record of designing and executing high-impact digital marketing initiatives and campaigns * Successful experience with many or all of the following: * Website hosting platforms, including Wix and HubSpot * Oracle Eloqua or other marketing automation systems * Writing for SEO * Managing social media * Blogging * Marketing measurement & analytics * Graphic design for digital and print content a plus About BestPLUS and Triumvirate Environmental Best Plastic Lumber U.S. (BestPLUS) is a sustainable recycled plastic lumber manufacturer that provides durable, low-maintenance lumber to a range of industries. We manufacture utility-grade lumber from recycled plastic for use as construction products, landscape timbers, turf nailers, park benches, and more. Our products are made proudly in Jeannette, PA. BestPLUS is a wholly owned subsidiary of Triumvirate Environmental, an established yet rapidly expanding environmental services and consulting firm. Our unique culture fosters growth, development, education, and creativity. For more information on our company, our corporate culture, or our benefits package, visit This position is based in Triumvirate's headquarters in Somerville, MA. Benefits: * Health, Dental and Vision Insurance * Gym membership discounts and health and wellness reimbursements * Gyms at select branch locations. * 401(K) retirement savings plan with co. contribution. * Very Generous Tuition Reimbursement Program - WOW! * Paid time off and select paid holidays! * Mentorship & Career Succession Planning * Opportunity be involved with employee-led resource groups * Relocation Opportunities * Auto/Home insurance discounts, pet assistance discount plans, discounted movie passes & more! For further information on Triumvirate & the exciting work that we are doing in the industry, please visit our LinkedIn page - Triumvirate LinkedIn The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Individuals with Disabilities and Protected Veterans encouraged to apply. Triumvirate is an Equal Opportunity Employer (EOE).

Keywords: Triumvirate Environmental, Somerville , Content Marketing Specialist, Advertising , Somerville, Massachusetts

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