Creative Director, Brand Management
Company: Puma
Location: Somerville
Posted on: August 1, 2022
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Job Description:
SPEED & SPIRIT is what we look for in our candidates, defined by
some simple values that inspire us to BE DRIVEN in our performance,
BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit,
and BE YOU to let our individual talent and experience shine.
Applying for a job at PUMA is easy and all genders are welcome.
Simply click APPLY ONLINE and follow the steps to upload your
application.
* Lead, develop and own the creative development and direction for
visual and experiential design for all global integrated marketing
campaigns.
* Own and lead implementation of brand visual centers to define the
vision for the season.
* Lead seasonal onboarding of external partners & agencies and give
feedback to internal and external creatives.
* Think through end-to-end campaign experiences and engage with
digital marketing teams to connect campaigns to content and site
experiences.
* Collaborate with the Central Marketing Organization, Brand
Marketing and Integrated Marketing Departments, and our PUMA
regions to ensure on-brand business driving solutions.
* Define and develop creative best practices that result in
cohesive, full funnel assets focused on brand voice continuity.
* Demonstrate smart risk taking - routinely push creative
boundaries to think outside the box and make our brand stand out
visually.
* Provide critical creative thinking and critiques to help shape
best in class work.
* Effectively communicate and present design concepts; create
presentation materials that effectively communicate design
concepts-mentors others to present their work in a persuasive and
compelling way.
* Demonstrate expert-level knowledge of current brand trends,
streetwear culture, technology, design systems and other design
influences.
* Performs work in support of Brand plans; integrates company
mission into daily work and planning; leads or participates in key
initiatives with moderate or wide visibility.
* Bachelor's Degree, preferably in the area of Marketing, Business
or Design.
* 12+ years creative experience within an in-house creative brand
or agency.
* Proven ability to lead a creative team of associate creative
directors, art directors, copywriters and graphic designers.
* Confident in presenting and discussing work with senior level
leaders and helping to translate feedback to the team.
* Portfolio demonstrating diverse creative work and ability to
execute across channels, with strong experience in digital
channels.
* Ability and affinity for a combination of hands-on work and
creative team leadership.
* Works across teams and functions to drive consensus, action and
results-based work.
* Ability to communicate and collaborate with PUMA Ambassadors and
external talent.
* Strong management skills and the ability to handle multiple
complex projects and resources simultaneously.
Keywords: Puma, Somerville , Creative Director, Brand Management, Advertising , Somerville, Massachusetts
Click
here to apply!
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