Sr. Director, Global Commercial Analytics and Optimization

Company: Moderna Therapeutics
Location: Somerville
Posted on: January 11, 2021

Job Description:

The Role:Moderna is in search of a dynamic and bold analytics leader to join us in re-imagining and building an innovative data, analytics and experimentation incubator to accelerate and drive commercial excellence. We are looking for someone who has a proven record of delivering transformative and value-generating data and analytics solutions to address strategic commercial opportunities and challenges. You will build and lead a core data, analytics and optimization capability within Moderna that guides global commercial and business decisions through financial, operational, and strategic analysis. You will build and embed cutting-edge analytics and insights solutions to deliver high impact commercial launches for Moderna---s COVID 19 Vaccine and other pipeline medicines, fuel relevant customer engagement with intelligence, and drive continuous optimization of marketing and field initiatives. You will serve a business translator and work side-by-side with business leaders across all functions and serve as the key point-of-contact in the areas of brand planning, business performance, strategic insights and optimization. If you are passionate about the intersection of digital, data and analytics, and keen on accelerating the pace of commercial innovation to drive a sustained competitive advantage for Moderna, this is the opportunity for you. Here---s What You---ll Do: Craft a compelling vision and global data/analytics strategy in support of all commercial initiatives and teams. You will gain alignment on this vision and strategy across the organization.Design and build a modern data stack/infrastructure/capability that procures and integrates various data sets including, but not limited to digital engagement data, customer profile data, product data, transactions, EHR data and other real-world evidence data sets. Lead data management and governance in partnership with Moderna---s informatics team.Lead the design and development of advanced analytics/AI/ML models for use cases such promotional response (i.e. ROI/ROMI), payer/channel analytics, field force effectiveness and optimization, dynamic target segmentation (HCP/Consumer), demand forecasting, customer lifetime value, incentive compensation, next-best experience recommendations, resource allocation/scenario planning, voice of customer/NLP analytics, patient journey analytics, omni-channel performance analytics and commercial opportunity assessment among others.Build and lead strategic partnerships and hackathons with data and analytics innovators (such as data providers, analytics accelerators, universities and FAANG among others) to boost long term commercial growth.Instill a culture of continuous learning and optimization. Design and deploy tools/methodologies to embed experimentation as a core capability within the commercial organization. Design and activate ongoing experiments to evaluate, optimize and generate actionable insights/recommendations related to audience targeting, channel, content/message, and or sequencing within relevant channels such as, but not limited to, TV, print, email, web, mobile, search, display, call center and social media. Develop, maintain and refresh playbooks, frameworks, methodologies, and processes for the tactical channel optimization of commercial programs (including marketing campaigns).Design, develop and embed an integrated performance measurement planning process, unified metrics architecture and commercial reporting infrastructure.Partner with the digital experience technology team and marketing to co-architect the omni-channel analytics path (offline online) and a modern digital/marketing/analytics tech stack, covering all stages of the customer purchase/advocacy funnel. Lead and develop a global strategic market research and competitive intelligence program to empower commercial and therapeutic program teams with compelling customer insights and evidence for faster and smarter decisions. Lead learning agendas development and hypothesis generation. Build an insights library to effectively manage the organization and re-use of research findings and customer intelligence.Collaborate and partner effectively with various stakeholders across the enterprise including Informatics, Marketing, Sales, Market Access, Medical, Supply Chain and Commercial Operations teams.Build, lead and mentor a high performing team of data and analytics experts (comprising of a mix of internal and external partners) to deliver value with agility, flexibility and scalability as needed by the organization. What you---ll bring to the table:15 years of data and analytics experience in health care; MBA or MS in a quantitative field preferred5 years of building and leading a high performing analytics team in direct and matrix environments to deliver commercial data & analytics solutions Hands on experience in crafting a strategic vision, roadmap and tactical plan and applying principle of design and system thinking to create value-driving analytics solutionsDeep expertise in market research and customer insight development and applicationsDeep understanding of data management, data science, data privacy and governanceProven experience integrating digital with offline data for richer business insightsExperience in advising and influencing senior level management/key stakeholdersStrong ability to understand market trends, financial data, customer needs, and assess competitive intelligence dataProven ability to influence and effectively drive organizational change and continuous innovation.Experience in analytics strategy and consulting is a plusExperience in vaccines is a plusHere---s What We---ll Bring to the Table: On-site subsidized cafeteria or catered lunchesCompany-provided iPhoneFree parking, monthly subway pass or a subsidized commuter rail passFree annual corporate membership to BluebikesHighly competitive healthcare coverage including: medical offered through BCBS (HMO/PPO), dental, and vision offered through VSPFlexible Spending Accounts for medical expenses and dependent care expenses16 weeks of 100% paid parental leave for all new parents 16 weeks 100% paid family caregiver leave20 weeks 100% paid medical leaveEligible for ---Moderna Month--- (one month paid sabbatical after five years of service and eligible for additional one month paid sabbatical every 3 years thereafter)Adoption assistance and discounts to local childcare centers, as well as access to care.com401k (traditional and Roth offered) with 50% match on first 6% deferred. Match is vested immediatelyA suite of Moderna paid insurance coverage, including: life insurance, short-term and long-term disabilityVoluntary legal assistance plan15 days--- vacation and 7 sick days per year, in addition to a discretionary winter shut down and 11 company paid holidays (includes 2 floating holidays)About Moderna:Moderna is advancing messenger RNA (mRNA) science to create a new class of transformative medicines for patients. mRNA medicines are designed to direct the body---s cells to produce intracellular, membrane or secreted proteins that can have a therapeutic or preventive benefit and have the potential to address a broad spectrum of diseases. The company---s platform builds on continuous advances in basic and applied mRNA science, delivery technology and manufacturing, providing Moderna the capability to pursue in parallel a robust pipeline of new development candidates. Moderna is developing therapeutics and vaccines for infectious diseases, immuno-oncology, rare diseases, cardiovascular diseases, and autoimmune and inflammatory diseases, independently and with strategic collaborators.Headquartered in Cambridge, Mass., Moderna currently has strategic alliances for development programs with AstraZeneca PLC and Merck & Co., Inc., as well as the Defense Advanced Research Projects Agency (DARPA), an agency of the U.S. Department of Defense, and BARDA. Moderna has been named a top biopharmaceutical employer by Science for the past six years. To learn more, visit .Our Mission:Deliver on the promise of mRNA science to create a new generation of transformative medicines for patients.Moderna is a smoke-free, alcohol-free and drug-free work environment.Moderna is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person---s race, color, gender, age, religion, national origin, ancestry, disability, veteran status, genetic information, sexual orientation or any characteristic protected under applicable law. Moderna will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law. LI-LW1- Full time

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