Content Marketing Manager
Company: Mirakl
Location: Somerville
Posted on: June 23, 2022
Job Description:
Enterprise marketplaces are growing at more than twice the rate
of overall eCommerce. Mirakl's mission is simple. We help our 300+
clients seize this opportunity by providing the industry's first
and most advanced enterprise marketplace SaaS platform,
unparalleled expertise, and a rich ecosystem of sellers to
accelerate the launch and scale of their marketplace.Our latest
$555M Series E fundraising values the company over $3.5B and places
it among the most dynamic players in eCommerce, globally. A leader
in the Forrester New Wave, we will hire 1,700 passionate new Mirakl
Workers globally over the next 3 years.Mirakl is seeking a Content
Marketing Manager to support the growing needs of our Americas
region. We're looking for someone who loves to write, share, and
optimize content across all digital channels.This is a highly
collaborative role that will work cross-functionally inside and
outside of marketing to create excellent content experiences across
the organization. In this role, you'll be exposed to leaders and
subject matter experts within Mirakl, and will also have the
opportunity to collaborate with Mirakl's team of freelance writers
and designers to shape Mirakl's brand and messaging. You will play
a key role in powering marketing's contribution to both sourced and
influenced pipeline by driving traffic and demand. Your work will
be pivotal in building Mirakl's brand recognition across the
Americas region.The Content Marketing Manager will:
- Own end-to-end development of content that supports Mirakl's
growth
- Craft interesting, high-quality blog posts, articles, reports,
case studies, presentations, infographics, videos, and social media
content that supports Mirakl's growth.
- Collaborate with other marketing team members and internal
subject matter experts on end-to-end content production, including
developing, editing, and proofreading content prior to
publishing.
- Manage agency partners through the creation of infographics,
videos, and other assets.
- Work cross-functionally across the marketing team to maximize
the end-to-end impact of content
- Collaborate with Mirakl's growth marketing team to ensure
content is promoted and leveraged across all channels.
- Track the performance of content created by reviewing content
analytics, and work with Mirakl's corporate marketing team on
downstream systematic impact of these analytics
- Create customized, localized content experiences to grow
Mirakl's presence across focus regions
- Understand and prioritize content needs in our focus regions,
including the United States, Brazil, and Australia, and work to
translate and/or customize content in partnership with our
translation agencies.
- Collaborate with Mirakl's field marketing team to craft and
adapt compelling content for local and regional experiences, such
as executive dinners, trade shows, and other speaking
opportunities.
- Be a champion and defender of Mirakl's global brand and
voice
- Serve as an internal owner of Mirakl's brand, tone, and voice,
and ensure that everything that we produce is consistent with
it.Requirements
- 5+ years of enterprise marketing and/or content creation
experience in a corporate environment. Experience with technical or
software companies is highly preferred.
- Proven ability to understand and synthesize complex topics into
compelling written resources.
- Strong oral and written communication skills.
- Strong cross-functional collaboration and project management
skills.
- Experience building and managing content within a CMS (ex.
Contentful, WordPress) is preferred.
- A passion for learning, change, and thinking outside the box to
propose and implement new methodologies, process efficiencies, and
innovative solutions.
- Meticulous attention to detail and ability to handle multiple
tactical items simultaneously while meeting deadlines.Mirakl is an
Equal Opportunity Employer. We prohibit discrimination of any type
on the basis of race, color, religion, age, sex, national origin,
disability status, genetics, protected veteran status, sexual
orientation, gender identity or expression, or any other
characteristic protected by federal, state or local laws. All
employment is decided on the basis of qualifications, merit and
business need.As Mirakl continues to grow, we are committed to
staying true to our five core values: Get Things Done, Go Above &
Beyond, Succeed Through Expertise, Work Hard Together, and Satisfy
& Empower Clients. We welcome collaborators who embody these values
along with their diverse perspectives and experiences to power us
forward. These often far exceed conventional job requirements and
help us create a culture of continuous learning. If you're ready to
join a hyper-growth company at the heart of digital transformation
for the world's most forward-thinking organizations, we strongly
encourage you to apply to any of our roles, even if you think
you're not an exact match.
Keywords: Mirakl, Somerville , Content Marketing Manager, Executive , Somerville, Massachusetts
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