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Senior Marketing Manager

Company: Creative Circle
Location: Somerville
Posted on: August 6, 2022

Job Description:

Position: Senior Marketing Manager

Location: Hybrid

Starts: When right person is identified

Duration: Full-Time

Status: Full-Time

Rate: DOE

Our client, a popular footwear and sportswear retailer, is looking for a Senior Marketing Manager to join their Global Marketing Team dedicated to Running & Training.

The Senior Marketing Manager will be reporting into the Head of Marketing and will be supporting the integrated marketing strategy and execution for the running and training products across key markets.

This role will serve as the connection point between all stakeholders to ensure global consistency and integrity of all marketing plans.

Responsibilities include:

  • Work closely with the Run/Train business unit to develop integrated marketing strategist and plans for sell in and sell through
  • Own go-to-market integrated communications plans and work closely with key markets to ensure it works for their retailers
  • Work cross-functionally to deliver plans that will guide the deliverables list for global creative and content
  • Serve as the connection between functions and markets to ensure core plans are established
  • Serve as global coordinator to ensure all channels and tactical plans, messaging and creative are aligned
  • Work closely with Entertainment/Sports Marketing on integration of key ambassadors
  • Domestic and international travel approx. 25%

    The ideal Senior Marketing Manager will have:
    • 7+ years of relevant experience in Marketing or Communications; experience with sportswear, athletics is a plus!
    • Experience working on global campaigns is strongly preferred
    • Excellent communications kills - verbal and written
    • Highly collaborative mindset and ability to work cross-functionally

      This a full-time job to join a very well-known brand!

      NOTE: the team is operating in a hybrid model and is asking for employees to come onsite 2-3x per week (office based just outside of Boston).


      Submit resume (and samples if applicable) to:

Keywords: Creative Circle, Somerville , Senior Marketing Manager, Executive , Somerville, Massachusetts

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