SENIOR TEAM HEAD, STRATEGIC PLANNING, BRAND MARKETINGBoston MA

Company: PUMA Gruppe
Location: Somerville
Posted on: January 12, 2022

Job Description:

SENIOR TEAM HEAD, STRATEGIC PLANNING, BRAND MARKETING Somerville, Massachusetts, United States of America

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application. Your Mission Act as point person for at all Go-To-Market meetings and make sure the Global G o- T o- M arket team and Marketing stakeholders are aligned and BU and Brand Strategists are well prepared for the major milestones Be the conduit from Go-To-Market to make sure there is alignment between what Go-To-Market says Collaborate with Planning & Production to set priorities and ensure strength of creative briefs Lead the Brand Strategists in their work thru the Go-To-Market milestones. - Oversee the execution of key strategy and objectives for cross-category stories by working with Bus, GTM and partners , m aking sure deliverables are briefed in, presentations made, etc. Consult with the BU marketers in the strategic work of creating Product-Marketing concepts aligned with the seasonal Brand brief. - Own the semi-annual Marketing Planning m eeting, the first marketing milestone in the go-to-market process Be the point person to Communicate changes in prioritization of initiatives from Go to Market and/or Business Units to Central Marketing teams - Consult as necessary with Marketing Operations to strengthen the KPI framework Your Talent 10 + years of related Marketing or Business experience; MBA or MA preferred BA/BS required Ability to work cross-functionally in a global organization , often indirectly Excellent written and verbal communication skills Must be detail oriented and organized Strong Product Marketing experience International/Global mindset - work in Global Environment - Prior experience managing direct reports is preferred Understanding of consumer journey through the digital landscape International Travel required - 10% annually PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany. PUMA is an Equal Employment Opportunity (EEO) employer. It is the policy of PUMA to prohibit discrimination and harassment of any type and to afford equal employment opportunities to all persons without regard to race, color, religion, sex, national origin, age, gender, physical or mental disability, veteran-status, or any other characteristic protected by applicable federal, state or local law.For additional information, please contact: us-hrrecruiter@puma.com The large running presence in Boston drives our passion to be to the Fastest Sports Brand in the World. PUMA Marketing is a highly engaged, driven and fun group! We communicate directly with our consumers daily, and work together to create stories that effectively reach and impact PUMA fans around the world. It doesn't get any better than that!

Keywords: PUMA Gruppe, Somerville , SENIOR TEAM HEAD, STRATEGIC PLANNING, BRAND MARKETINGBoston MA, Other , Somerville, Massachusetts